[1]
Shaumi Ramadhani and Kartika Anggraeni Sudiono Putri, “Gen Z’s Impulse Buying Behavior of Skincare Product: The Role of FOMO, Celebrity Endorser and Hedonism”, IJSER, vol. 8, no. 2, pp. 219–237, Dec. 2024, doi: 10.30631/iltizam.v8i2.2776.